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The German-based grocery store chain Lidl announced Tuesday it would be expanding its operations in the metro Atlanta area, opening a location on Bells Ferry Road in Woodstock on Sept. 30.

The German-based supermarket company Lidl announced Tuesday it would be holding a grand opening celebration for a new store in Woodstock on Sept. 30.

Located at 6421 Bells Ferry Road, the store will be one of two new Lidl locations opening in the Atlanta area, along with a site in eastern Cobb County. The Woodstock store will open at 8 a.m., following the ribbon cutting ceremony in front of the store at 7:40 a.m. Operating from 8 a.m. to 9 p.m., the Woodstock and East Cobb stores will be Lidl’s 10th and 11th locations in metro Atlanta and were part of the company’s recently announced 50-store East Coast expansion.

“We are thrilled Lidl has chosen to be a part of Cherokee County,” Cherokee County Board of Commissioners Chairman Harry Johnston said. “They enrich the food shopping experience and will be an excellent part of our community.”

During the grand opening event, customers will be able to take advantage of “get-them-while-you-can” special offers. The first 100 customers will be presented with a special gift card ranging in value from $5 to $100. Shoppers can also be entered to win at $500 Lidl gift card, as well as take advantage of special giveaways.

According to information from the company, the store will have an easy-to-shop layout to make shopping faster and more convenient. A majority of its products are sourced from the United States, while also carrying a variety of unique European specialty items, including cheeses, sauces, cured meats and more. Its food and non-food specials are always changing, with new items being brought in every Wednesday, company officials said.

Lidl recently announced it would expand healthcare coverage to all workers, including part-time, regardless of the number of hours worked.

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